Privacy Policy
At BPCode, we take your privacy seriously. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, in compliance with the General Data Protection Regulation (GDPR) and Spanish regulations.
1. Data Controller
The data controller responsible for your personal data is BLUEPILLCODE, SL (hereinafter, BPCode), with VAT number B75869255 and registered address at C Badalona Num 12 1 2, Hospitalet de Llobregat (08902), Barcelona, whom you can contact by email at info@bpcode.ai. We guarantee that all processing of personal data is carried out in accordance with the General Data Protection Regulation (GDPR) and the Spanish LOPDGDD.
2. Information We Collect
We collect information that you voluntarily provide to us through two distinct channels on our website: (1) Contact Form: where we collect your email address and the content of your message; and (2) Promotional Pop-up: where we collect your email address to send our lead magnet and marketing communications. Additionally, if you accept our cookies, we collect anonymous usage data through Google Analytics, such as your IP address, browser type, pages visited, and time spent on our site.
3. Purpose and Legal Basis of Processing
We process your personal data based on your explicit consent (Art. 6(1)(a) GDPR). Specifically: Contact Form data is processed solely to respond to your direct queries and is not shared with third parties. Promotional Pop-up data is processed to send you the requested lead magnet and subsequent email marketing campaigns. Analytical data is processed to optimize website performance based on your cookie consent.
4. Third-Party Service Providers
We do not sell or rent your data. However, to manage our email marketing campaigns, we use MailerLite as our third-party email marketing service provider. When you subscribe via our promotional pop-up, the email address you provide is securely transferred to and processed by MailerLite in accordance with their Privacy Policy.
5. Data Retention
Contact form queries are retained for the time necessary to address your request or resolve potential subsequent questions. Email marketing data collected via the promotional pop-up is retained until you choose to unsubscribe from our mailing list. You can unsubscribe at any time by clicking the 'unsubscribe' link at the bottom of any email we send. Google Analytics data is retained in accordance with standard settings (typically 14 months).
6. International Data Transfers
Google Analytics data may be transferred to and processed in the United States by Google LLC under the EU-U.S. Data Privacy Framework. Data transferred to MailerLite is primarily processed within the European Union, but any supplementary cross-border transfers are protected under Standard Contractual Clauses (SCCs) to ensure an adequate level of data protection.
7. Your Rights under the GDPR
As a resident of the European Economic Area (EEA), you have the right to access, rectify, erase, restrict, and object to the processing of your personal data, as well as the right to data portability. You can exercise these rights at any time by sending an email to info@bpcode.ai.
8. Cookie Settings
You can withdraw your cookie consent at any time by clicking the 'Cookie Settings' button in our footer. You can also block or delete cookies through your web browser's configuration settings.